GLAMBOT HIRE GOODWOOD

CINEMATIC EVENT CONTENT FOR GOODWOOD AND WEST SUSSEX

Create a high-impact Glambot experience for product launches, automotive events, brand activations and influencer campaigns at Goodwood and across West Sussex.

We combine precision robotic camera movement, high-speed Phantom capture, professional lighting, practical effects and custom editing to turn a short guest performance into a complete campaign moment.

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XBOX FORZA LAUNCH AT GOODWOOD HOUSE

PUTTING GUESTS INSIDE THE ACTION

We created a bespoke Glambot activation at Goodwood House for Xbox to promote the launch of Forza.

The objective went beyond producing a conventional slow-motion guest video. We wanted invited guests and influencers to feel as though they had stepped directly into the fast-moving world of the game.

The Glambot was installed outside Goodwood House, creating a dramatic capture environment within one of Britain’s best-known automotive locations.

THE CREATIVE IDEA

JUMP OUT OF THE WAY OF A DRIFT CAR

Each participant was directed to leap through the air as the Glambot captured the movement in super slow motion.

Smoke and blowing leaves added energy to the scene and created the impression that something powerful had just passed through the frame.

The guest footage was then edited with footage of Ken Block drifting his car.

The completed sequence made it appear as though the participant had jumped out of the path of the drift car at the very last moment.

A few seconds of performance became a personalised action sequence connected directly to the Forza launch.

  • The activation gave invited guests and influencers a clearly directed content moment within the event.

    Participation required only a brief performance, allowing the production to create personalised videos while keeping the event moving.

    The concept was consistent enough to remain recognisably part of the campaign, while each guest brought their own expression and personality to the result.

    This approach works particularly well for influencer events because it gives participants content that:

    • Feels personal

    • Looks professionally produced

    • Connects clearly to the campaign

    • Is designed for social publishing

    • Requires very little time to capture

  • Goodwood provides a natural setting for automotive launches, motorsport experiences and performance-led brand events.

    A Glambot can bring human reaction and cinematic camera movement into automotive content without requiring a guest to take part in a conventional vehicle shoot.

    Creative possibilities can include:

    • Drift-inspired sequences

    • Vehicle reveals

    • Driver introductions

    • VIP arrivals

    • Motorsport hospitality content

    • Product-detail captures

    • Racing-themed guest interactions

    • Practical wind, smoke or debris effects

    • Branded social edits

    • Driver and influencer content

    Every automotive concept requires careful planning around safety, vehicle movement, practical effects, guest direction and venue restrictions.

  • The Xbox Forza activation demonstrates how the Glambot can become part of a larger creative idea.

    Guest footage can be combined with:

    • Campaign films

    • Product footage

    • Animated environments

    • Visual effects

    • Graphic transitions

    • Branded introductions

    • Sound design

    • Alternative endings

    • Platform-specific layouts

    • Calls to action

    The capture and edit workflow should be designed together from the beginning. This ensures that guest movement, camera angle, timing and lighting match the footage or effects added later.